Archive for the ‘Encouragement’ Category

You don’t need to outrun the bear…

One of my favorite stories, I often share this with wanabee or newbie consultants. It goes like this:

Pat and Mike are out in the woods hunting. They hear a lot of noise in the brush, and suddenly a bear appears fifty yards away.

They decide to run. But after a few yards, Pat stops, drops his backpack, and removes his heavy boots.

Mike says, “Fool, you can’t outrun the bear that way.”

To which Pat replies, “I don’t have to outrun the bear. I just have to outrun YOU.” (With apologies to me Irish friends and ancestors.)

Yes, it is an old story, and a bit corny too. But it does capture the essence of what we do as consultants. You don’t need to know everything about everything — you just need to know enough to help your clients.

Too many people worry about the bear. Rather than jump in, they hold back. They already know enough to be a successful consultant, but they keep spending more time and more money on more seminars, more workshops, more books, more programs, more CDs, more DVDs, or more ???

And there are plenty who feed on those insecurities — particularly in the on-line world.  Ever wonder why they aren’t out there doing it for themselves?

In fairness, there are a few (VERY few as near as I can tell) who have actually done what they promote, and who are willing to share what they know at a reasonable price (sometimes even for free.) Those are the ones you want to follow and learn from!

No, you don’t need to outrun the bear. But you do need to get into the hunt. And best to do so with those who already know how to hunt, and how to outrun the other guy in the first place.

Happy hunting!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

Top 10 Reasons to Become an Independent Consultant…

With apologies to David Letterman…

10 – MONEY - Can lead to Financial Independence. It ultimately did for me.

9 – PLACE - Choose your own work location. Worked out of my home for the past 30+ years, and must say I really enjoy the commute. The view from the patio is nice too.

8 – TIME - Set your own schedule. Never did like the idea of 8 to 5. Or worse, never liked the idea of unpaid overtime. Much better to be PAID for working on a panic project.

7 – SECURITY - Can’t be fired. Took two layoffs to figure this out. Real security is having multiple “bosses” — no single client can put you out of business.

6 – SATISFACTION -
Do some good, have some fun, make some money. Nuff said.

5 - INDEPENDENCE - Call your own shots. Stop cleaning up messes made by others. As a minimum, you at least have the fun of making the messes in the first place.

4 – LEADERSHIP -
Be a leader, not a follower. Be the captain of your own ship, even if it is just a rowboat.  Besides, little rowboats can often go where the big boys can’t.

3 – LEGACY –
Make the world a better place.
Leave the world better than you found it. Like teaching, your counsel and advice may well outlive you.

2 – LIFESTYLE -
No need to conform. Work when you want, where you want, and as much or as little as you want. You can even wear goofy hats!

1 – FREEDOM -
That is what really drives Uncle Daryl. Rule your world! Do it YOUR way!

Upon reflection, these top ten rules apply to almost ANY small business!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

You don’t need an MBA to consult…

I’m living proof. No MBA, and in fact, I’m an MBA dropout. But more on that later.

This post was precipitated by a recent post by Martin Zwilling at Startup Professional Musings, where Martin discusses the pros and cons of an MBA for entrepreneurs.

His advice is right in the title – Don’t Delay Your First Startup to Get an MBA. I could not agree more — don’t delay a JumpToConsulting for the same reason.

Now my personal dropout story.

I had just started a new job as a Field Sales Engineer.  My new boss, who I admired, was an EE with an MBA from a local university. When asked, he spoke highly of the program, and encouraged me to take advantage of the evening program and the tuition reimbursement.

So I enrolled. The first courses were interesting, and I learned some good stuff about finance and accounting. However, it was apparent that the MBA was designed to prepare one to move up in the corporation – not to start your own venture.

By that time in my career, I was already smitten with the entrepreneurial  itch. Unfortunately, you can’t shake it.

So I was faced with a decision — spend the next two years studying to become a corporate rat, or spend the next two years plotting and planning my eventual escape to independence through consulting. As you may have guessed, I did the latter. Damn glad I did, too!

Incidentally, this is not meant to disparage the MBA, or any other advanced degree. (My older son has an MBA, and it has helped him immensely.) If you already have one, toot your horn. After all, you worked hard for it and you earned it!

But as Martin points out, if you are itching to be an entrepreneur, more education may actually slow you down. Unfortunately, many people use getting an advanced degree as a crutch in lieu of just jumping in and starting something.

Some advice for my fellow geeks. I agree with Martin — if you have NO business background, the MBA can give you basic business knowledge. But so can a few good business books.

Or, you can do like I did, and get a job as a Sales Engineer. I learned more about business, sales, and marketing in the first year that I had in the previous ten years as a design engineer. Plus the real world sales experience was far more valuable than any theoretical MBA class could provide. Nothing quite like doing it to really learn it!

Finally, if you really want an MBA, the go for it. But just make it will take you where you want to go.

PS – If you have the entrepreneurial itch, sign for Martin Zwilling’s blog. It is a daily dose (yes, every single day) of solid business advice from a fellow Arizona Baby Boomer with a ton of experience as a successful entrepreneur.

Copyright © 2013, jumptoconsulting.com. All rights reserved.

Why critics don’t count…

Did you ever notice that there are no statues for critics?

President have them. Statesmen have them. Military heroes have them. Even business leaders have them. But NOT critics. Hmmm… there must be a lesson here.

So what propels critics? In some cases ego. In other cases a desire to tear you down. And occasionally, an honest desire to actually help you improve. Often it is hard to determine the underlying motives.

Not saying you should ignore critics. If the criticism is valid, take it and learn from it. If the criticism is invalid or comes from someone unqualified, just ignore it. Either way, don’t dwell on it or take it as a personal attack (even if it is…).  It is often the price you pay for visibility and success.

Here is a story from early in my career.

I was transferring to a job where I would be dealing directly with customers, rather than being a back room engineer.

Stan, my boss, offered some unsolicited advice which later proved invaluable. As he wished me good luck, he added, “You are now going to be highly visible. Don’t take any criticism personally — to those critics, you are just a target.”

At the time, I wondered why he said that. But it wasn’t long before I was hit by some undeserved criticism. Thanks to Stan, I saw it for what it was, and didn’t take it personally. I was just a convenient target.

Fast forward 30 years, and here is another story.

In this case, I was only an observer. One of our colleagues had just published a book, which became quite successful. Unfortunately, that success prompted some petty jealousies within our engineering community.

Another colleague was ranting on about how the book wasn’t really that good. To which my business partner said, “Well, it’s better than your book.” Miffed, the critic replied, “Well, I haven’t written a book.” The touché by my business partner, “That’s my point.”

As a consultant, you will often be the target of criticism — often unjustified. If so, you can always comfort yourself with this century old quote from Teddy Roosevelt:

It is not the critic who counts…

Not the man who points out how the strong man stumbles,
Or where the doer of deeds could have done them better.

The credit belongs to the man who is actually in the arena,
Whose face is marred by dust and sweat and blood,
Who strives valiantly, who errs, who comes short again and again,
Because there is no effort without error and shortcoming.

But who does actually strive to do the deeds,
Who knows great enthusiasms, the great devotions,
Who spends himself in a worthy cause,
Who at the best knows in the end the triumph of high achievement,
And who at the worst, if he fails, at least fails while daring greatly.

So that his place shall never be with those cold and timid souls who neither know victory nor defeat.

That quotation has hung in my office for years, as a reminder of what is REALLY important!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

How long does it take to make it?

I once posed that question to an attorney, about the time we were starting out in consulting. I knew this was not going to be an overnight success, but was curious about what to expect. The attorney had run his own small practice for many years, so I figured he was a good person to ask.

He responded, “Good question. Let me think. For me, it was five years. After working hard to launch and build the practice, one day I woke up and realized that I was established, and that I was going to make it. Yes, it was five years after I started.”

I often recalled his comment in those early years after making my own personal JumpToConsulting. wondering when I would feel like that. Things were moving along pretty well, and at the five year point, I FINALLY felt the same way — we were established.

But then, disaster struck. The business suddenly stopped.  It didn’t slow down — it came to a screeching halt. Two major clients suffered business setbacks, and cut back on using outside consultants.

The main niche we were pursuing — personal computers — dried up as the inevitable market shakeout occurred. So did a secondary niche. And finally, an uncertain presidential election put many client business decisions on hold.

Fortunately, we had put enough money aside to weather the storm — a short one, anyway. We used the time to regroup and refocus.

Since we’d done a bit of work on medical devices, we asked how could we expand that business. That led to writing a series of articles for a leading medical magazine, which ultimately led to a book and a nice bunch of new business.

We also looked into several other areas for potential business, and started some focused marketing efforts there as well. The result — within six months we were back on our feet.

So, how long is enough? For us, it was five years to get TO, and then THROUGH, the first big crisis. And having weathered the storm, we realized we were no longer novices — we had truly made it — and were here to stay.

P.S. Don’t despair in the early years — it is a lot of fun starting and building a practice. But it is also very satisfying when you realize you “made it” too!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

On Turning 60…

When making several career changes (including my own Jump to Consulting), I often justified my actions with “Well, I don’t want to wake up one morning and discover that I am 60 years old, and I never did that…”

Well, I’m now past 60, and guess what – I am damn glad I took those chances!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

Today – Celebrating 25 years as a full-time consultant…

Monday, October 19, 1987… the day the stock market crashed… was also my first day as a full time consulting engineer with the company I confounded. The crash was scary, but we obviously survived. Now we just reminisce that the first day in business was the worst day in business. It has been better ever since.

After consulting part time for nine years, it was time to take the plunge. At age 41, the time seemed right. I didn’t want to wake up at 60 regretting that I had not even tried. Besides, the worst possible outcome was not fatal — it just meant having to crawl back into the corporate world again.

Since we didn’t want to sink the business right away, I stepped out first. The original plan was to for me to work on projects while drumming enough additional business to support both of us. We thought this might take six months or more, but we were wrong.

In spite of the market crash, my business partner was able to jump in a few months later. We had done a lot of planning, and it paid off. We also had socked away enough money to sustain us for several months with no business, and a year with moderate business. That let us focus on building the business, rather than worrying about paychecks.

Looking back, there have been quite a few adventures that most likely would have been missed in a regular job. These include several interesting foreign assignments:

  • Korea – Two trips to teach classes to about 100 engineers. What a pretty and gracious country!  And who knew there were so many types of kim chee?
  • Kuwait – One trip to teach a class for the Kuwait National Petroleum Company. This was after the Iraq/Iran war, but just before Kuwait was invaded. Met a bunch of fine young engineers there, and I hope they all survived the Iraq invasion.
  • Singapore – Ten days working on an experimental plasma incinerator. Boy, did that ever cause some interesting electromagnetic interference issues. Fixed it though, and enjoyed the multicultural influence on this very interesting city-state.
  • Alaska – OK,  technically not a foreign country, but spent two weeks teaching classes at Prudhoe Bay, the wellhead of the Alaska pipeline. This was a treat, as my brother (a civil engineer) was responsible for many of the buildings in the oil camps. Also experienced -50F, even colder than Minnesota.
  • Others – Several trips to the UK, Germany, Amsterdam, Canada, and Mexico for both teaching and consulting projects. Enjoyed them all.

There have also been a number of very interesting engineering projects across a wide range of industries. Here are some memorable ones:

  • Diesel locomotives. A highlight was sitting in the cab, looking for the cord to blow the whistle.  Disappointed, however, when I discovered it was jut a button on a console. Oh well…
  • Airplanes. Worked on a lot of avionics projects, but another highlight was sitting in the cockpit of a Gulfstream pretending I was a pilot. My client even said it was OK to make airplane sounds.  Now do engineers know how to have fun, or what?
  • Spacecraft. Worked on a bunch of these too. A highlight here is knowing one of those projects is still orbiting overhead gathering scientific data, and well in excess of its expected life.
  • Nuclear power plants. One time when I asked where the reactor was, I was told it was only a few feet away through solid concrete. No, I don’t glow in the dark, but the real disappointment was that I didn’t start regrowing hair.
  • Medical devices. Probably among the most satisfying projects, realizing that my efforts have helped improve products that save lives.

In total, I’ve worked on a couple of hundred projects across a wide range of industries (details here), yielding several lifetimes of engineering experiences. In addition, my business partner and I have trained over 10,000 engineers in our technical specialty — sharing what we’ve learned with a new generation of engineers — a reward in itself.

Would I do it again? In a heartbeat.  It has been quite the adventure!

Incidentally, this post was not meant to brag, but rather to offer an example and encouragement to anyone considering their own JumpToConsulting.

What will the next 25 years bring you?

P.S. – Won’t be posting for a couple of weeks – time for a little vacation. But, like the Terminator, “I’ll be baaack..”

Copyright © 2013, jumptoconsulting.com. All rights reserved.

A Thought for Today…

Great advice! Saw this today at the gym where I work out.

If you REALLY want to do something, you’ll find a way.  If not, you’ll find an excuse.

So how about it — do you REALLY want to start your own business? If it is a consulting practice, we’ll help you find the way. Any other business, we’ll still offer you encouragement.

Copyright © 2013, jumptoconsulting.com. All rights reserved.

From the mailbag…re “Are Engineers Really in Demand?”

This is a response to Jim, who commented on “Are Engineers Really in Demand.” Thought this deserved a blog post, rather than just a response from me.

Of all the things that offer consulting opportunities Engineering, with the exception of Civil, is way down on the list. With all the non disclosure agreements and req 4 security clearances its almost impossible to be a real engineering consultant. Besides Companies find engineering the most outsourced, easily replaceable ppl prod today. Companies can hire temp Engrs today by the handful. Unlike things that take that special personality to make it successful Engrs have finally become the new grunt labor seen by Mgmt as “the ppl not smart enough 4 a real business career.” Wake up its 2012 not 1962!

Thanks for the comment, and for reading my blog! In fact, you’ve given me ideas for a new post.

First, I respectfully disagree that engineering consulting is not viable. Having done this full time for 25 years (and having made a very good living at it), I’ve also met a number of other successful full time engineering consultants across multiple disciplines — electrical, mechanical, civil, and more.  Even collaborated on projects with some, when we needed to leverage our individual strengths.

I also disagree that nondisclosures and security clearances are a barrier. We regularly sign nondisclosure agreements, although we do NOT sign non-compete agreements. (If we agreed to work with only one auto company, one medical company, one computer company… we’d soon be out of business.)

Regarding security clearances, we’ve worked on classified programs without clearances. We’ve held clearances in the past, so we appreciate this concern.  Fortunately, our engineering specialty does not deal with classified data, so we work around it.

But the military/defense sector is only a small part of industry — there are a myriad of opportunities in other areas (commercial, facilities, medical, industrial controls, and much more) that do not require security clearances.

Incidentally, we decided early on NOT to focus solely on defense, and have been better off for it. (Didn’t want all our proverbial eggs in one basket.)

I do agree that engineering is being outsourced, and to I share your concerns. But is it realistic to expect that we in the US should “own” all the engineering?

After all, there is a world wide market for our products.  My experience with non-US engineers has been positive — smart, innovative, and driven with a passion for engineering. (Maybe that explains some of the outsourcing — companies seek talent where they can.)

At the same time, there are many medium and smaller companies who employ local talent. In fact, they are among my favorite clients. Many of the engineers are refugees from big companies, and are more interested in changing the world than climbing the ladder.

Ditto the management. Many are engineers themselves and appreciate the contributions of their employees — and also their consultants!

Regarding the latter, these companies are often fertile ground for consulting, particularly if you have unique talents and experience such as power electronics, analog design,  RF design, EMI/EMC (our area), etc. These smaller companies often need help, but not on a full time basis. Yes, they often “outsource” too, but to consultants.

Finally, I agree with your displeasure with unenlightened management. I spend the first half of my career in the corporate environment (big and small), and was twice suddenly out of a job due to corporate bungling and egotism.(Also two reasons why I eventually decided to hang out my own consulting shingle.)

But I also worked for several good companies with great bosses where I learned a lot. Ditto my clients — I’ve seen some great managers in both large and small companies.

So if you don’t want to be on your own, rest assured there are good managers out there — but you do need to seek them out.

I hope this helped. When I responded to the IEEE article (Are Engineers Really in Demand?), I sensed a lot of frustration, just as in your comments. That’s OK — I’ve been there too. But my goal was to show there are viable alternatives, with consulting as one of them. Good luck in 2012, and beyond!

Copyright © 2013, jumptoconsulting.com. All rights reserved.

Do You Want It So Bad You Can Taste It?

When people tell me they are thinking about consulting, I often share this story with them. It  helped me on several occasions, including making my own personal JumpToConsulting.

In high school, I worked as a “soda jerk” at the drugstore in our small town. Since we were next door to the town doctor, he often stopped by for a soda or malt. He was an interesting fellow, and we would chat about various things.

One time, I asked what prompted him to go into medicine. He suddenly got serious, and then responded:

  • “I don’t know where this conversation is going, Daryl, but if you are thinking about medicine, let me share some advice. I love medicine, and I’m glad I chose to go this route. But is was a lot of work — much more than I ever thought it would be. So, if don’t want it so bad you can taste it, don’t even start.”

Actually, I wasn’t interested in a medical career, and had already decided on engineering. But it was not going to be easy, either academically or financially. His advice often rang in my ears as I pursued my engineering studies at the university.

Did I still want it so bad I could taste it? The answer was always yes.

Almost twenty years later I made my personal JumpToConsulting, as a full time consulting engineer. There had been a lot of work to get to that point — and like the doc, it had taken more effort that I thought it would.

There had been a false start a few years earlier, and then, on the first day in full time practice, the stock market crashed. It was panic time. What should I do?  Grovel perhaps, and try to get my old job back? But then I recalled the old doc’s advice:

Do you want it so bad you can taste it? The answer was still yes.

That was 25 years ago. The consulting part of my career has been particularly satisfying and rewarding. It wasn’t always easy, and it was even scary at times. But overall, it has been great fun.

So, if you are thinking about making the JumpToConsulting (or any business venture for that matter) ask yourself if you are REALLY committed.

Do YOU want it so bad you can taste it?

Copyright © 2013, jumptoconsulting.com. All rights reserved.

Coming Soon…

- 20 Lead Generation Ideas (con't)
- Seven Steps in Selling
- Top 10 Reasons to Consult
- Anecdotes & Musings - Help Each Other
- Success Stories - Startup Professionals,

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