Speaking can be a good lead generator, as long as you are in front of the right audience. The secret is to identify your ideal clients, so you don’t waste your time in front of the wrong groups. Focus on your target niches — specialty, geography, industry, and type of business (B2B, B2C, B2G) Speaking […]
As part of a special session at a recent engineering symposium, I gave a half hour talk titled “So You Want to be a Consultant? — Four Key Questions.” Being the last speaker in the last session on the last day, I did not expect much of a turnout. Apparently the symposium organizers felt the […]
As the Boy Scouts say… be prepared! Because Dave was prepared, he was able to make a rewarding career change to consulting after unexpectedly losing his job. Dave’s experience was a actually a catalyst for Kimmel Gerke Associates. I knew Dave casually, and my business partner was pretty good friends with him. It was the […]
